Search Engine Optimization (SEO)

“Effective Search Engine Optimization requires a commitment, not a campaign” (James Reynolds).

It Starts With The Question: What is SEO?

At Busyexpand, we ensure that your website stands out. According to Adweek.com, an internet search leads to 81% of sales. Customers are more inclined to choose your business over a less reputable competitor. SEO (Search Engine Optimization) is the work you put into your website to have it appear higher when customers search for your online brand. If your website is properly optimized, you'll see an increase in traffic. What a big victory!

And Get actual results.

Clients who choose the suggested approach and allow onsite optimization within six months typically obtain first-page results for their intended keywords. With constant access to your account dashboard, you can keep up with the most recent changes.

References

Case study — see works we've done

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Easyhowz

Easyhowz is a system designed to make renting and buying…

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Success Engines Limited

Success Engines Services Ltd is an indigenous company duly registered…

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Oromena

Oromena Limited (OL) is a leading Engineering Servicing firm that…

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The Process

How we intent to start and finish your project and leave you with results every single time.

1. Discover

Identifying your site’s needs. As your search engine optimization firm, we take the time to understand your business goals, requirements, and goals. We schedule a meeting with the important business stakeholders for your organization during the discovery phase and perform a preliminary site evaluation. Then, we analyze your conversion path, create your key performance indicators (KPIs), and do in-depth keyword research. By doing this, we can learn more about your business's procedures and the goals of your website.

2. Analyze

Brainstorming the plan. The following phase is analysis, which includes link risk evaluation, a thorough site audit, a study of the site's metrics, and competitive benchmarking. In this phase, we gather and examine all the information about your company to identify the factors that affect your online visibility. We examine your historical traffic patterns, site-specific technical issues, competitor backlink development techniques, and competitors' strategies. To create the most effective strategy for your SEO, we make use of the analytics results.

3. Strategize

Find the right method of making you visible. Our SEO experts will develop a 60-day strategic online marketing plan (SOMP) once we've determined your marketing possibilities and gaps. This covers the goals of your campaign, the results you expect from each marketing channel, and the intended time of completion. Our SEO business gives the most important elements of your SEO the most priority during the first month of your campaign. This is to guarantee that all of our SEO efforts provide quick, focused results.

4. Execute.

We implement what is best for you. We begin to execute the SOMP at this phase. We optimize your company listings, enhance your site's structure, and add high-performing keywords to your blog posts and web pages. Additionally, our SEO company uses a multi-channel strategy to enhance your overall SEO performance. We run social media management campaigns to broaden your online presence and contact third-party websites.

5. Measure.

We monitor the progress so far. We set up a tracking system as soon as you sign up with our SEO company, which enables us to keep track of your online development and understand the effects of your SEO strategy. We track and examine your KPIs, keyword rankings, and analytics. Our SEO experts also consider your local visibility, organic traffic, bounce rate, conversion rate, and click-through rates (CTRs). We gather meaningful data and enhance your optimization strategies by tracking your SEO efforts.

6. Report

Give you the required insights. To keep you informed of the progress of your campaign, our SEO team schedules frequent meetings and monthly reports with your project managers. We deliver a thorough report summarizing your site's performance throughout our meeting. This covers the trends in your KPIs, general traffic, and ranking. We update our 90-day roadmap each month so that you always know exactly how your campaign is progressing and what to expect.

7. Analyze

We critically look at important variables. We regularly change our optimization tactics as part of our continuing SEO efforts following the most recent algorithm upgrades and market trends. Search engine algorithms are always developing, and market demands are always changing. As a result, we actively work to ensure that your website appears high in search results. Trust that our SEO staff will make the required modifications and keep updating you on the status of your campaign.